The Flowery Folk

Flower School and Podcast

A place for flower-loving folk to

Learn floristry. Build confidence. Grow a business.

The Flowery Folk is a place to learn, connect and feel supported as you find your way through the wonderful world of flowers.

Whether you are just beginning, building your floristry skills, growing flowers or already working in the industry, you will find practical education, real conversations and plenty of encouragement here.

Through The Flowery Folk School and Podcast, we share useful knowledge, industry experience and honest stories from people across the flower world. The aim is to help you build your confidence, strengthen your skills and feel a little less alone along the way.

This is a space for curious beginners, working florists, growers, creative business owners and anyone who simply loves flowers and wants to learn more.

Introducing Flowers Magazine

The essential guide for the Australian flower and foliage industry.

Each issue includes feature articles about Australian flower growers and florists. You’ll get to hear all about their history, life in the industry and some useful business insights. Our wonderful industry experts contribute regularly on a range of important industry topics. 4 Issues per year, one for every season.

Learn floristry. Build confidence. Grow a business that works for your life.

Learn floristry. Build confidence. Grow a business that works for your life.

The Flowery Folk online flower school is for you if... 

  • you want to learn floristry with practical, step-by-step support  

  • you are exploring a creative career change and wondering how to become a florist  

  • you want a practical and supportive florist school  

  • you already work as a florist and want stronger systems and more confidence in business  

  • you are looking for professional and flexible flower school training based in Australia